St Kilda Mums Campaign
This project involved designing a social media campaign for St Kilda Mums to aid in recruiting more volunteers for the organisation by showcasing their fun, upbeat community. Our team created a social media campaign to combat university students' hesitations about volunteering. The campaign features engaging, bright visuals to catch the attention of a younger demographic and utilises St Kilda Mums' loyal social media presence. I focused on a clean, eye-catching design for my posters and Instagram posts to reach the target demographic.